What Is MyMFG Plus?
MyMFG Plus (also written as MyMFG+) is a Customer Relationship Management (CRM) platform sponsored by Messer Financial Group. It is designed to help insurance agents manage and grow their book of business.
For step-by-step instructions on how to use MyMFG Plus features, see MyMFG Plus — How-To Guide.
MyMFG Plus Features
Schedule and manage client appointments
Send bulk emails and text messages to clients
Build and automate lead capture forms and landing pages
Manage and organize contacts
Track leads and sales opportunities
Sync and manage social media accounts
Monitor agency activity and performance
Manage online reputation (Google, Yelp reviews)
MyMFG Plus and MyMFG are two different platforms
Platform | What it is for |
MyMFG | Quoting and enrolling clients in ACA and Medicare plans |
MyMFG Plus | CRM, marketing, communication, and business growth tools |
MyMFG Plus does not include quoting or enrollment capabilities. To quote or enroll a client, use MyMFG.
Syncing Your MyMFG Client List to MyMFG Plus
Log into MyMFG.
Navigate to Other, then My Profile.
Scroll to the bottom of the page.
Click Integrate MyMFG+ Account.
Once integrated:
Contacts from MyMFG automatically sync into MyMFG Plus
Syncing occurs approximately every 30 minutes
Contact data flows from MyMFG → MyMFG Plus only
Changes made in MyMFG Plus do not sync back into MyMFG
If accounts are not syncing, contact Producer Support by chat directly from your account or by email at [email protected].
How to Get Access
To request a MyMFG Plus account, submit the form below. A member of Messer's Communications Department will reach out with setup instructions and next steps.
Pricing
Free Access
Agents enrolled in one of Messer's star programs — ACA Star, Medicare Star, or All-In — receive standard MyMFG Plus access at no cost.
Onboarding Fee
All new users pay a one-time $150 onboarding fee, which covers account setup assistance, platform training, and Zoom onboarding calls. If you upgrade your plan later, you will not be charged the onboarding fee again.
Phone and Texting Features
To use calling or bulk texting features, purchase a dedicated MyMFG Plus phone number through the platform's Settings. This is a separate number assigned specifically for your MyMFG Plus account — your personal number cannot be used.
Phone usage is billed by the minute or per text segment:
Service | Cost |
Outbound calls | $0.021 per minute |
Inbound calls | $0.0128 per minute |
Text messages | $0.0119 per segment |
Professional plan and above includes $25/month in credits that can be applied toward phone usage.
Good to Know
Contacts sync from MyMFG automatically — once accounts are connected, MyMFG clients appear in MyMFG Plus within about 30 minutes. This is a one-way sync: changes in MyMFG Plus do not update MyMFG.
The mobile app is available for managing contacts, calendars, and communication on the go. The app cannot be white-labeled.
MyMFG Plus includes built-in scheduling tools that many agents use instead of a separate scheduling app such as Calendly.
Third-party app integrations are available through the Marketplace. Messer does not provide support for third-party apps — contact the provider directly for assistance.
Canceling Your Account
To cancel your MyMFG Plus account, email [email protected].
Before canceling:
Your account will be paused, not permanently deleted
Your data will be retained
Your assigned phone number will be permanently deleted and cannot be recovered — if you may want to return, consider reaching out before canceling to discuss your options
Additional Resources
For additional help please contact Producer Support, which is available by chat directly from your account, by phone at (866) 568-9649, or by email at [email protected].